Ozone Day Challenge: A profitable Challenge by MASH Project Foundation and Josh

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oi-Oneindia Staff

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Updated: Saturday, September 17, 2022, 16:26 [IST]


New
Delhi,
Sep
17:

With
an
intention
to
educate
the
youth
about
the
want
for
changing into
eco-friendly
and
sustainable,
Josh,
India’s
quickest
rising
and
most
partaking
short-video
app
and
the
MASH
Project
Foundation,
an
award-winning
social
enterprise
that
is
enabling
an
ecosystem
for
social
impression,
is
organizing
the
Ozone
Day
marketing campaign
and
#PlasticSeFight
problem
starting
on
fifteenth
September
2022
which
will
lead
upto
twenty second
September
2022
creating
an
on-line
impression
to
sensitize
the
youth
about
the
ban
of
single
use
plastic
and
talk about
the
obtainable
sustainable
choices.

The
concept
is
to
elevate
consciousness
about
Ozone
layer
conservation
and
shed
gentle
on
the
significance
of
recycling
plastic.
The
problem
is
changing into
a
platform
for
individuals
to
be taught
what
they
can
do
on
an
particular person
stage
for
surroundings
conservation.
The
marketing campaign
is
launched
in
10+
languages
and
is
receiving
an
overwhelming
response
in
the
type
#PlasticSeFight
filter
on
the
app.

Ozone Day Challenge: A successful Challenge by MASH Project Foundation and Josh

Ozone
Day
is
an
initiative
to
carry
forth
the
message
of
adapting
sustainable
strategies
to
stop
the
depletion
of
the
ozone
layer.
The
marketing campaign
is
an
try
to
help
the
latest
ban
of
single
use
plastic.
As
the
residents
of
India
and
fellow
people
we
have
sure
accountability
in the direction of
the
surroundings
which
can
solely
be
taken
into
consideration
when
individuals
are
sensitized
round
the
subject.

The
narrative
of
the
marketing campaign
was
to
unfold
consciousness
about
surroundings
conservation,
the
significance
of
the
ozone
layer
and
how
individuals
can
contribute
for
surroundings
safety
by
following
easy
methods
such
as
the
4
Rs-
Reduce,
Reuse,
Recycling,
and
Recover.
Leveraging
the
energy
of
short-video
content material,
the
marketing campaign
goals
to
have interaction
the
viewers
with
the
concept
of
sustainability,
its
want,
and
their
accountability
in the direction of
surroundings
conservation.

Founder
of
MASH
Project
Foundation,
Aashish
Beergi
mentioned,
“One
of
the
core
values
of
MASH
Project
Foundation
is
performing
sustainably,
as
an
group
which
is
majorly
run
by
the
youth
and
work
in the direction of
youth
success
of
the
SDGs,
we
have
at all times
tried
to
be
aware
about
our
group’s
carbon
footprint,
from
banning
plastic
merchandise
in
the
office
to
organizing
numerous
surroundings
conservation
initiatives,
MASH
has
been
in
the
forefront
of
all.”

Anuja
Bali,
Core
workforce
member,
from
Warrior
Moms
says,
“The
trigger
of
sustainability
is
central
to
the
ecosystem
and
Warrior
Moms
are
glad
to
be a part of
palms
with
the
Ozone
Day
Filter
on
Josh
to
sensitize
the
youth
about
the
significance
of
clear
air
and
the
methods
they
can
contribute.
Clean
air
is
our
most
primary
want
and
proper.
As
mothers,
all
we
need
is
a
higher,
breathable
future
for
all
the
youngsters
of
India.”

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